Recent Thought Leadership
Resilience Marketing and Communication for Product/Service Providers
Read industry-leading insights from our staff on electric power resilience. We’ve tailored this thought leadership specifically to enterprises that provide resilience products and services to electric utilities. Is your organization implementing all of these best practices on marketing and communicating about resilience solutions?
Click here to see our writing/design samples. Click here to see our video samples.
BLOG POST
Do you market and sell products or services that help electric utilities become more resilient to wildfires or extreme weather? See our checklist of 15 questions that electric utilities may ask you about your resiliency solution. Can you answer all these questions?
INFOGRAPHIC
See our “blueprint” for resilience communication – an infographic. Utility prospects typically respond to at-a-glance, compelling graphics, as a complement to written marketing materials. See how we illustrate this with our 8 best practices for communicating with utilities.
WHITE PAPER
While creating over 1000 electric power industry documents, we’ve learned a thing or two about best practices for written communication in this industry. Find out how you can differentiate your enterprise from competitors in the resilience space using our communication best practices.
PRESENTATION: RESILIENCE LEADERSHIP SERIES
Wildfire and extreme weather resilience is a sensitive subject in the electric power industry, in light of recent tragic events. Find out how to become a resiliency thought leader in your written communications using our eight best practices.